Thursday, December 24, 2009

Monday, November 9, 2009

Fundraising Success Magazine Features Affinity Programs!

Fundraising Success Magazine's November issue highlights the misconceptions and benefits of an affinity card program.

"Unquestionably, fundraising has become extremely challenging given the current economy. However, Americans still want to contribute...nonprofits must be [able] to give their supporters ways to do so even when money is tight. One primary way to do so is through affinity marketing..." -'Buy to Give' by Steve Halliday

Check out the rest of the article at Fundraising Success Magazine.

Don't miss out on this great opportunity for you organization. Get started on your organization's affinity program today.

Monday, November 2, 2009

'Tis the season...

The decorations are starting to be hung and the holiday songs are already playing in the stores here in Manhatten. Even with Halloween only 2 days behind us, it's clear that the holiday shopping must begin!

'Tis the season of giving and your supporters have to opportunity to give back just by using their affinity credit card. By purchasing gifts for their loved ones they will also be making donations to your organization. What a great way to spread the holiday spirit. Make sure to be sending out those e-blasts, newletters, Tweets and Facebook posts with increased frequency and watch your program thrive.

New to CardPartner? Sign up now to get your program started in time for the holiday spending!!

Wednesday, October 7, 2009

Take Advantage of the Autumn Weather

With the kids back in school and the colder weather slowly forcing us indoors...seems like the perfect time to do a promotional push about your card program.

Remind your supporters about their opportunity to participate in your card program with the help of our Marketing Toolkit

CardPartner’s Marketing Toolkit provides you with everything you need to:
  • Send out e-mails to your mailing lists.
  • Produce a press release.
  • Print up flyers to hand out at events.
  • Add banners and badges to your webpage.
  • Make a blog post about your card program.
  • Tweet about your visa card.
  • Add the card program to your e-mail footer.
  • Produce your own promotional material using the hi-res versions of your cards and our logos.

Thursday, September 24, 2009

Elvis Sighting!!

The Elivis Presley Charitable Foundation launched our new Platinum Visa Rewards Program this past month in full force.

Result?...REMARKABLE! Over 200 cards issued in 3 weeks.

The King now adds 'King of Affinity Cards' to his title.

Wednesday, September 9, 2009

Over 40 new groups!!


Proving to be another busy week for the CP team. Working with 40+ new groups to get their programs launched!

Our newest partners include The Arthritis Foundation, Elvis Presley Charitable Foundation, and the Cincinnati Cyclones - who are introducing their cards tonight!