Monday, November 9, 2009

Fundraising Success Magazine Features Affinity Programs!

Fundraising Success Magazine's November issue highlights the misconceptions and benefits of an affinity card program.

"Unquestionably, fundraising has become extremely challenging given the current economy. However, Americans still want to contribute...nonprofits must be [able] to give their supporters ways to do so even when money is tight. One primary way to do so is through affinity marketing..." -'Buy to Give' by Steve Halliday

Check out the rest of the article at Fundraising Success Magazine.

Don't miss out on this great opportunity for you organization. Get started on your organization's affinity program today.

Monday, November 2, 2009

'Tis the season...

The decorations are starting to be hung and the holiday songs are already playing in the stores here in Manhatten. Even with Halloween only 2 days behind us, it's clear that the holiday shopping must begin!

'Tis the season of giving and your supporters have to opportunity to give back just by using their affinity credit card. By purchasing gifts for their loved ones they will also be making donations to your organization. What a great way to spread the holiday spirit. Make sure to be sending out those e-blasts, newletters, Tweets and Facebook posts with increased frequency and watch your program thrive.

New to CardPartner? Sign up now to get your program started in time for the holiday spending!!